Covers all the 'standard' areas of a driver safety programme like how to ensure driver competency, working out how likely someone is to be involved in an accident whilst driving for work and what you can do to reduce the chances of it happening. It also focuses on the elements so often missed, like how to engage people with the topic.

Chapters on communicating effectively, measuring success and failure as well as taking your proposal from its infancy to realisation help make this book the ideal starting point for those wanting to develop and implement a world-class driver safety programme.